CHICAGO - Since Illinois legalized medical cannabis this session, the cannabis industry met Saturday in Chicago to introduce the market and profit-making possibilities at the Midwest Cannabusiness Symposium, with a legislative policy panel featuring Illinois' cannabis hero State Rep Lou Lang (D-Chicago) and Marijuana Policy Project's Chris Lindsey.
Washington and Colorado started with legalizing medical marijuana for adults, and both recently opened marijuana for recreational use. After ten years of lobbying, Illinois legalized medical pot, the next effort for the cannabis industry is likely one urging Illinois to follow Washington state and Colorado.
The Marijuana Policy Project is moving that direction with a new PR campaign hailing the positive nature of cannabis over alcohol. Here's a recent ad "New Beer," made for NASCAR, but pulled shortly thereafter: